KOA Partners
Visual Identity
KOA Partners is a consulting firm based in Italy, specialised in helping companies improve their efficiency. KOA Partners needed a logo to represent the firm in a clean and modern way on both corporate stationery and online.
Date:
December 2023
Type of project:
Freelance Project
Client:
KOA Partners
Industry:
Services
The chosen logo is minimalistic and modern. The circular logomark is based on a filled version of the letter O, from which a K shape has been subtracted. This logomark is complemented by the KOA Partners logotype, rendered in a sans serif font with light tracking. KOA Partners selected a warm and hearty color palette for their new brand identity: deep pine green, burnt orange, and soft beige. These colors reflect the Italian Alps, where KOA Partners are based, evoking dark green pine trees, terracotta rooftops, and the hues of old books and knowledge.
